This is a prototype for a redesigned website for Charlotte's Golden Cow Creamery. I created a system of icons and redesigned logo for the shop in Illustrator, and assembled all of the assets and new typefaces in Dreamweaver to redesign some of the pages of their original website. I intended for the new site to reflect the family-friendly nature of the business, while still appealing to all ages.
The original website did not include photos of the flavors, so I included a page dedicated to providing photos and descriptions of their essential flavors, as well as the differentiation between standard and rotating flavors. I indicated to the user that they should call the location they intend to visit to inquire about what flavors are available as well.
Overall, I created a more consistent branding, imagery, and color palette for the shop through their website that delivers their message more effectively.
Rebrand development through icons, color palette, and pattern
